Senior Digital Marketing Manager

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Hybrid Working

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Full time

Job category/type

Events and Fundraising

Senior Digital Marketing Manager

Job description
This is a UK based contract and as such, you are required to have the Right to Work in the UK. Evidence of your Right to Work will be checked prior to interview.

If you have a strong understanding of digital media and experience in using digital channels for fundraising, this is a tremendous opportunity to use your expertise to help save our natural world. At WWF-UK we know we have limited time left to halt the devastating destruction of our planet. As Senior Digital Marketing Manager your role will be crucial to achieving our goal of growing support to help protect our one shared home.

As Senior Digital Marketing Manager, you will oversee our fast-paced and highly successful digital marketing unit within the Supporter Acquisition team. We will look to you to lead digital acquisition campaigns and support the wider Individual Marketing and Legacies and WWF-UK team in their digital marketing approach. This will involve developing implementing and communicating a successful digital marketing strategy. You will own and develop our site digital product roadmap and vision as well as align all parts of the digital marketing funnel from brand to fundraising campaigns, with the objective of achieving high lifetime value. Responsible for budget management, you will collaborate with colleagues to deliver key campaign moments, launch new products and ensure regulatory compliance of our digital fundraising activity. Critical will be the ability to inspire and coach your team, manage external partners, and evaluate campaign performance. You will also lead on urgent multi-channel acquisition appeals including disaster campaigns and more.

To play you part in bringing our world back to life, you must possess a strong understanding of digital media and the use of digital channels for fundraising. This will have given you an in-depth understanding of the digital product management process as well as strong project management skills. Comfortable coaching a team and working to KPI’s, you will have extensive experience in creating, implementing and monitoring digital marketing plans. You will be effective at managing budgets and supplier partners too. You will also have excellent communication, time management and influencing skills. Important will be good understanding of relevant regulations including GDPR and PECR.

If you are able to enhance the overall lifetime supporter value from our digital channels, we would love to hear from. Please click on the link and apply via our website by submitting a copy of your up-to-date CV and Supporting Statement to highlight what makes you a good fit for us.

WWF UK are committed to an inclusive and accessible recruitment process. As a Disability Confident Employer, we acknowledge that some candidates may require additional support to overcome barriers experienced during the application process. If you require any reasonable adjustments to support your application or interview, please reach out to the Talent Acquisition team via our website.

Our policies and benefits reflect the importance of people being able to have a good work-life balance and being able to bring their ‘full self’ to work.

WWF-UK believes anyone who is involved in our work or connected to it, especially children, should be safe from harm. Our first priority will always be to safeguard anyone at risk of harm or abuse. WWF-UK operates robust recruitment practices to ensure candidates for all roles are suitable. Our process includes values-based questions during interviews and annual performance reviews, reference checks that we verify orally, criminal records checks (at the appropriate level) and pre-employment declarations. We do not tolerate any form of abuse or exploitation and act robustly to any allegations or concerns.

Our world needs you like never before. We are the first generation to know we are destroying the world and we could be the last that can do anything about it. We are looking for people who are passionate about making it politically, socially and economically unacceptable to destroy our planet’s natural resources. We need you to join us in the fight for our world.