Digital Marketing Officer (Part-Time)
The Wildlife Trusts
St Albans, United Kingdom
30+ days ago
St Michael's Street, St Albans, Hertfordshire, AL3 4SN
If you'd like to discuss this role further, please email Hayley Lewis, Marketing & Communications Manager at: firstname.lastname@example.org .
To apply for this role, please email: email@example.com
About the role
The Digital Communications Officer plans, creates, delivers and evaluates engaging digital campaigns that help people discover, learn about and take action to protect local wildlife.
This role directly helps to protect nature by securing vital resources and enabling people to take their own action for wildlife.
- Work as part of the Communications Team to deliver the Trust’s marketing strategy, telling the story of the Trust’s work and vision for a wilder Hertfordshire and Middlesex.
- Work with colleagues across the Trust and the national Royal Society of Wildlife Trusts to create multi-channel, lead-generation and engagement campaigns.
- Maintain, develop and monitor the Trust’s website to improve user experience and optimise conversions.
- Develop and create engaging content, newsletters, ads and videos for use across the Trust’s social media accounts and digital platforms.
- Maximise the impact of the Trust’s Google Ads Grant, working with a third-party ad manager.
- Work closely with the Trust’s Database Co-ordinator to manage mailing lists and ensure compliance with data protection requirements.
- Regularly evaluate and report on the Trust’s digital campaigns and platforms.
- Uphold the reputation of the Trust and be a brand champion for the organisation.
- Carry out any other duties as required by the Line Manager and consistent with the job purpose.
- A commitment to equal opportunities and to the Trust’s values.
- Attendance at the Trust office and at face-to-face meetings as agreed and as required by the role.
- Occasional weekend or evening working.
- Local travel to sites and events.
- Occasional travel to national meetings and conferences.