Content and Social Media Specialist, Caribbean Division

The position may be based in any Caribbean location where The Nature Conservancy has an established entity (Bahamas, Dominican Republic, Grenada, Jamaica, Puerto Rico, or USVI) or in Miami, FL, while taking into consideration legal restrictions, such as non-national ratios. TNC offices in Arlington, VA may also be considered. Only applicants who are currently eligible to work in the above locations will be considered. Unfortunately, The Nature Conservancy is unable to provide support for a work permit for this position.

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The mission of The Nature Conservancy (TNC) is to conserve the lands and waters upon which all life depends. As a science-based organization, we develop innovative, on-the-ground solutions to the world’s toughest environmental challenges so that people and nature can thrive. Our work is guided by our values, which include a commitment to diversity and respect for people, communities, and cultures. From a rewarding mission to career development and flexible schedules, there are many reasons to love life #insideTNC. Want to know more? Check out our TNC Talent playlist on YouTube to hear stories from staff or visit Glassdoor.

One of TNC’s primary goals is to cultivate an inclusive work environment so that employees around the globe have a sense of belonging and feel that their unique contributions are valued. We know we’ll only achieve our mission by hiring and engaging a diverse staff that reflects the communities in which we work. Recognizing that people bring talent and skills that have been developed outside the scope of a job, we take a holistic approach to recruitment that considers life experience in addition to the professional requirements listed in our postings. Please apply – we’d love to hear from you. To quote a popular saying at TNC, “you’ll join for the mission, and you’ll stay for the people.”

The Content and Social Media Specialist manages website information and all social media platforms for the Caribbean Division of The Nature Conservancy (TNC) and implements digital marketing tactics to grow the platforms in accordance with marketing and philanthropic objectives that facilitate comprehension, adoption, and advancement of the Caribbean Division’s strategic goals.

The Content and Social Media Specialist is responsible for implementing and managing social media marketing tactics as outlined in approved strategies and plans of the Caribbean Division. They help identify social media needs and opportunities within purview. They support the launch of new products and programs and use social media tactics to promote the work of TNC. They use online analytical tools to provide intelligence to the marketing team, conceive and create content in various formats for social media. The Content and Social Media Specialist employs a variety of tactics to communicate goals, objectives, and mission of TNC to online audiences. They actively research and identify ways to optimize the reach and use of TNC Caribbean’s website to improve user experience.

As Content and Social Media Specialist, you will:

• Conceive, create and post organic content on all social channels
• Create high-quality, branded content that positively and accurately portrays TNC in a positive light
• Monitor and research audience to inform strategy
• Research, strategize, and implement campaigns across social channels
• Manage community engagement on socials
• Provide content ideation and creation in various formats including graphic design, videos, blogs, vlogs
• Manage current social media platforms
• Expand TNC’s Caribbean social media footprint to include other platforms
• Manage TNC’s Caribbean website
• Manage Livestream of TNC Caribbean events
• Develop and coordinate live online programming
• Work with vendors/other parties to execute projects/deliverables
• Some occasional travel may be required
• Other related duties as assigned

The ideal candidate will have all or some of these qualifications. If you don’t have all of them, apply anyway and tell us about your skills and experience:

• Experience managing social media platforms
• Excellent knowledge of Facebook, LinkedIn, Instagram, and YouTube
• Deep understanding of digital marketing practices and platforms
• Strong command of social media best practices, trends, and platform changes
• Experience creating content in various formats including videos
• Familiarity with web design, web development, SEO and publishing
• Expert with content scheduling and metric-tracking programs
• Multi-lingual skills appreciated. Knowledge of Spanish or French is a plus.
• Multi-cultural or cross-cultural experience preferred.
• Knowledge and application of current and evolving trends in marketing.
• Ability to work in a team-based environment with internal and external partners.
• Demonstrated ability to conceive and write creatively for various audiences from technical information.
• Strong organization skills and attention to detail.
• Relevant technology skills required to prepare presentations and analyze data to construct reports.
• Practical knowledge of marketing and branding principles.

• Bachelor’s degree in related field and 5 years’ related experience or equivalent combination of education and experience.
• Experience cultivating and managing client/customer relationships.
• Experience writing, editing and proofreading.
• Experience organizing and coordinating multiple projects.

Since 1951, TNC has been doing work you can believe in. Through grassroots action, we have grown from a small non-profit into one of the most effective and wide-reaching environmental organizations in the world. Thanks to more than 1 million members, over 400 scientists, and the dedicated efforts of our diverse staff and partners, we impact conservation around the world!

TNC offers competitive and comprehensive benefits packages tailored to the individual countries where we work. These may include health care benefits, retirement benefits, parental leave, paid time off, life insurance, and disability coverage as well as an employee assistance program and other life and well-being benefits. Learn more about our benefits on our Culture Tab on nature.org/careers.

We’re proud to offer a flexible work environment that supports the health and well-being of the people we employ.

This position may be based in any country where TNC has an established entity, taking into consideration legal restrictions, such as non-national ratios and immigration processing times. For U.S. based applicants only, the starting pay range for this position is generally within the range of $53,976.00 - $88,145.00 for annual base salary and is based on location, qualifications, specific skills, and experience. This range only applies to candidates whose country of employment is the USA. For all other applicants, pay ranges will be in local currency, the pay range will be based on the local labor market, and not tied to the above pay range. Your geographic location will be confirmed during the recruitment and used to determine your actual pay range. Additionally, for all applicants, actual pay will fall within a range based on a variety of factors including, for example, the candidate’s qualifications, specific skills, and experience.

To apply for job ID 56265, submit your materials online by using the Apply Now button at https://careers.nature.org/. Need help applying? Visit our recruitment page or contact applyhelp@tnc.org.

Our recruiting process is a rolling interview process to ensure we engage applicants in a timely manner. This means we review applications in the order in which they are received. Once a strong candidate pool is identified, the role will be unposted. The timeline may vary depending on the expressed interest in the role, so we highly encourage candidates to apply as soon as possible.

The Nature Conservancy is an Equal Opportunity Employer. Our commitment to diversity includes the recognition that our conservation mission is best advanced by the leadership and contributions of people of diverse backgrounds, beliefs and culture. Recruiting and mentoring staff to create an inclusive organization that reflects our global character is a priority and we encourage applicants from all cultures, races, colors, religions, sexes, national or regional origins, ages, disability status, sexual orientation, gender identity, military, protected veteran status or other status protected by law.

TNC is committed to offering accommodations for qualified individuals with disabilities and disabled veterans in our job application process. If you need assistance or an accommodation due to a disability, please send a note to applyhelp@tnc.org with Request for Accommodation in the subject line.

An attractive salary and benefits package is part of TNC’s value proposition to our employees. TNC strives to provide competitive pay and bases salaries on the geographic location of the role committing to being equitable across groups and providing hiring salary ranges when possible.

Since we support flexible and remote work for our employees, many positions have a flexible location within countries where we’re registered as a Non-government Organization and established as an employer. This may mean we’re unable to provide a hiring salary range in the posting for some of our positions. However, candidates invited to be part of our interview process will be provided their location specific range upon request.