Social Media & Content Strategist
Company: Sustainology Climate Solutions
Location: Hybrid (Bangalore)
Experience: 2+ years
Employment Type: Full-time
Sustainology is a climate solutions company working at the intersection of carbon markets, climate technology, and nature-based solutions. We are building systems for transparent climate action, from digital MRV infrastructure to carbon projects and climate-positive initiatives.
We are looking for a Social Media & Content Strategist who understands the sustainability and climate ecosystem and can help grow Sustainology’s presence on LinkedIn and other social platforms through thoughtful, research-backed content.
This role combines strategy, research, writing, and visual storytelling. You will track conversations happening across the climate and sustainability ecosystem, translate them into insightful content, and help build Sustainology’s voice online.
The role is heavily focused on LinkedIn growth, but will also support broader social media and communication efforts.
Content Strategy & Growth
- Develop and execute a LinkedIn content strategy to grow Sustainology’s presence and engagement.
- Plan and maintain a content calendar aligned with company initiatives and industry developments.
- Experiment with formats and content themes to drive reach, engagement, and follower growth.
Content Creation
- Write clear, insightful LinkedIn posts, carousels, and threads.
- Translate complex climate and carbon market topics into accessible and engaging content.
- Work with tools such as Canva, Figma, or similar platforms to create visuals and graphics.
Research & Industry Intelligence
- Monitor trends, conversations, and developments in climate tech, carbon markets, and sustainability.
- Conduct content research and social listening to identify topics worth discussing.
- Turn insights from the ecosystem into timely and relevant content.
Analytics & Performance
- Track post performance and growth metrics across LinkedIn and other platforms.
- Analyze engagement data and refine content strategies accordingly.
- Identify opportunities to improve reach, visibility, and audience engagement.
Strategic Communication
- Occasionally prepare clear, well-structured decks or visual explainers to communicate ideas, project updates, or thought leadership.
Must Have
- 2+ years of experience in social media, content strategy, communications, or marketing.
- Prior experience working in sustainability, climate tech, carbon markets, ESG, or environmental sectors.
- Strong writing and storytelling skills.
- Proficiency and experience using AI tools for content research, writing, and visual creation, with the ability to combine AI outputs with strong editorial judgment to produce high-quality, original content.
- Ability to translate complex topics into clear, engaging content.
- Experience creating visual content or decks using tools like Canva or Figma.
- Familiarity with LinkedIn analytics and social media growth strategies.
Nice to Have
- Experience with climate startups, carbon projects, or environmental organizations.
- Understanding of carbon markets, climate finance, or nature-based solutions.
- Experience building thought leadership content for founders or companies.