Content Manager
Job Title: Content Manager
Location: Noida (Work from Office)
Experience: 5–7 Years
Employment Type: Full-Time
Company: Sustainiam
About Sustainiam
Sustainiam is a fast-growing climate tech company creating smart, data-driven solutions to help businesses measure, manage, and reduce their carbon emissions. From carbon accounting to renewable energy markets, we make sustainability actionable, scalable, and business-ready.
If you are passionate about climate action and love building strategic, high-impact content for B2B SaaS audiences, this role offers the opportunity to own our content charter end-to-end and shape Sustainiam’s voice in the global climate tech ecosystem.
About The Role – Content Manager
We are looking for a Content Manager to lead our content function and build a world-class content engine that supports:
Key Responsibilities
Culture & Celebrations
Apply now and join us as our Content Manager
Location: Noida (Work from Office)
Experience: 5–7 Years
Employment Type: Full-Time
Company: Sustainiam
About Sustainiam
Sustainiam is a fast-growing climate tech company creating smart, data-driven solutions to help businesses measure, manage, and reduce their carbon emissions. From carbon accounting to renewable energy markets, we make sustainability actionable, scalable, and business-ready.
If you are passionate about climate action and love building strategic, high-impact content for B2B SaaS audiences, this role offers the opportunity to own our content charter end-to-end and shape Sustainiam’s voice in the global climate tech ecosystem.
About The Role – Content Manager
We are looking for a Content Manager to lead our content function and build a world-class content engine that supports:
- B2B SaaS Marketing
- Demand Generation
- Customer Advocacy
- Account Based Marketing (ABM)
Key Responsibilities
- Content Strategy & Ownership
- Own and drive the end-to-end content strategy across the funnel (awareness → consideration → conversion → retention).
- Define content themes, pillars, and narratives aligned with business goals, product roadmap, and target ICPs.
- Build and manage the editorial calendar across channels (website, blog, email, social, events, partnerships).
- B2B SaaS & Product-Led Content
- Create clear, compelling content for B2B SaaS products – product explainers, feature deep-dives, use cases, and release notes.
- Work with Product and Sales to convert features into strong value propositions, messaging, and positioning.
- Develop sales enablement content – pitch decks, one-pagers, battlecards, ROI stories, comparison sheets.
- Demand Generation & ABM Support
- Partner with the Marketing Lead and Demand Gen team to create content for campaigns, nurture journeys, and Account Based Marketing (ABM) plays.
- Develop targeted content for key accounts, industries, and personas (e.g., sustainability heads, CFOs, procurement, ESG teams).
- Write high-conversion assets – landing pages, ad copies, email sequences, and webinar/event content.
- Thought Leadership & Customer Advocacy
- Lead creation of thought leadership assets – blogs, whitepapers, reports, opinion pieces, and POVs on climate tech, carbon markets, and sustainability.
- Build Customer Advocacy content – case studies, testimonials, success stories, quotes, and video scripts.
- Collaborate with customers, partners, and internal SMEs to bring expert perspectives into content.
- Digital, Brand & Multi-Format Content
- Ensure a consistent, bold, and differentiated brand voice across all touchpoints.
- Oversee content for website, SEO-driven blogs, email newsletters, social media, and partner channels.
- Support podcasts, webinars, and events with scripts, talking points, moderator notes, and post-event summaries/recaps.
- Analytics, SEO & Optimization
- Use SEO and keyword research to guide topic selection and on-page optimization.
- Track performance of content (traffic, engagement, leads, influence on pipeline) using analytics tools.
- Iterate and optimize based on data – refresh, repurpose, and scale what works.
- 5–7 years of experience in content and/or marketing roles in product-based companies (mandatory).
- Mandatory startup experience: experience in 0–1 and/or 1–10 stage startups in high-growth, fast-paced environments.
- Proven experience creating and managing content for B2B SaaS products and decision-maker audiences.
- Strong portfolio showcasing thought leadership, long-form content, product content, and campaign-led assets.
- Excellent writing, editing, and storytelling skills, with the ability to simplify complex/technical topics.
- Experience owning content strategy, editorial calendars, and working with multiple stakeholders.
- Familiarity with SEO best practices, web analytics, and measuring content performance.
- Experience collaborating closely with marketing, product, sales, and design teams.
- Graduate from a top-tier college (mandatory).
- MBA / Master’s in Marketing, Communications, or related field preferred.
- Prior exposure to climate tech / sustainability / climate finance is a strong plus but not mandatory.
- Ownership of the content charter for a growing climate tech SaaS company.
- Opportunity to shape Sustainiam’s narrative in global sustainability and carbon markets.
- Close collaboration with founders, leadership, and domain experts.
- A dynamic, collaborative, and fast-growing work environment with high autonomy.
- Competitive salary and performance-linked incentives/benefits.
Culture & Celebrations
- Fun Fridays, monthly team parties, and festival celebrations.
- Recognition for contributions and milestones.
- Medical insurance for self and family.
- Meal pass and daycare facilities.
- ESOPs to own a stake in our mission.
- Upskilling budget and flexible benefits plan.
- Air travel accident coverage, personal accident insurance.
- Wellness programs including GOQii support and gym access.
- On-site gym and game zones.
- Access to cricket, tennis, and badminton courts.
- Creche and food outlets on campus.
Apply now and join us as our Content Manager