Shell Graduate Programme 2027 Germany | Business Development, Marketing & Commercial Analyst

OVERVIEW

Do you want to help shape the future of sustainable mobility and support customers on their decarbonisation journey? Are you passionate about marketing, customer engagement, business development, market intelligence, and energy transition solutions? This is your opportunity to make a real impact in one of Shell's fastest-evolving businesses.

Join the Business Development & Marketing team and contribute to the growth of Shell's low-carbon mobility solutions. You will gain exposure to strategic projects, customer-facing initiatives, marketing campaigns, market analysis, and commercial business development activities that support the transition towards a lower-carbon future.

As part of the Shell Graduate Programme, you will complete multiple rotations designed to build your leadership capability, commercial acumen, and professional network while developing a broad understanding of Shell's Mobility business.

Organisation & Team Description

Mobility is one of Shell's most customer-focused businesses and plays a critical role in enabling the energy transition. Our teams develop innovative solutions that help commercial customers reduce emissions while maintaining reliable and efficient operations.

The Business Development & Marketing team focuses on developing and growing Shell's decarbonisation portfolio, including solutions such as biofuels, Bio-LNG, and other low-carbon mobility offerings. The team works across local, regional, and global stakeholders to identify growth opportunities, strengthen customer value propositions, and support the expansion of sustainable mobility solutions.

Working closely with colleagues in Germany, Switzerland, and global commercial teams, the successful candidate will gain exposure to international collaboration and strategic business initiatives that support Shell's ambition to grow its energy transition business.

Role Description

As a Business Development & Marketing Analyst, you will support the team in accelerating the growth of Shell's decarbonisation solutions portfolio through a combination of marketing, commercial analysis, customer engagement, and business development activities.

You will help identify market opportunities, understand customer needs, analyse competitive developments, and support the execution of marketing initiatives aimed at generating demand and creating value for customers. The role offers a unique combination of strategic thinking and hands-on execution, allowing you to contribute directly to commercial growth and customer adoption of low-carbon solutions.

You will work closely with sales, marketing, business development, and global stakeholders to deliver insights and recommendations that support commercial decision-making and business growth.

You will be expected to:

• As a member of this team, the incumbent will contribute to the team's priorities. The field of responsibility includes:
• Support the development and execution of marketing initiatives for Shell's decarbonisation solutions portfolio.
• Conduct market intelligence and competitor analysis to identify opportunities, risks, and emerging industry trends.
• Analyse customer segments, market developments, and commercial performance to generate actionable business insights.
• Support lead generation activities and customer acquisition initiatives.
• Assist in developing and promoting customer value propositions for low-carbon mobility solutions.
• Collaborate with Sales teams to identify growth opportunities and support customer engagement activities.
• Coordinate with internal and external stakeholders, including global Business Development and Marketing teams.
• Support the planning, implementation, and evaluation of marketing campaigns and promotional activities.
• Contribute to business cases, commercial analyses, and strategic projects aligned with Shell's energy transition ambitions.
• Monitor campaign effectiveness and provide recommendations for continuous improvement.
• Support data analysis and reporting activities to enable informed business decisions.

Work with external agencies and partners to support marketing and customer engagement initiatives.

Requirements

We are looking for a highly motivated, commercially minded, and analytical individual who is excited by the opportunity to contribute to the energy transition while developing a strong foundation in marketing and business development.

Apart from that, it would be beneficial if you carry, or are keen to develop, the following skills:

• Bachelor's degree completed, with a Master's degree preferred.
• Eligibility for the Shell Graduate Programme.
• Less than three years of relevant professional work experience.
• Strong interest in marketing, commercial strategy, customer engagement, and business development.
• Passion for sustainability, mobility, and decarbonisation topics.
• Excellent analytical skills with the ability to translate data into business insights.
• Strong market research and competitor analysis capabilities.
• Ability to build and maintain effective relationships with a broad range of stakeholders.
• Strong communication, presentation, and influencing skills.
• Proactive attitude with a strong drive to deliver results.
• Ability to work effectively in a dynamic and evolving business environment.
• Strong project management and organisational skills.
• Experience with data analysis, reporting tools, and business intelligence platforms is considered an advantage.
• Native or fluent German language capability is strongly preferred due to regular interaction with customers and external stakeholders.
• Professional proficiency in English.
• Willingness to travel as required within Germany and potentially across the region.
• Development Opportunities

This role is part of the Shell Graduate Programme and offers structured development through multiple rotations, enabling graduates to build expertise across different areas of the business.

The successful candidate will gain exposure to:

• Marketing and customer engagement.
• Commercial business development.
• Energy transition and decarbonisation solutions.
• International and cross-functional stakeholder management.
• Strategic growth initiatives.
• Leadership and professional development opportunities.

This position provides an excellent platform for building a long-term career within Shell's Mobility and Commercial businesses while contributing to one of the most important energy challenges facing customers today.