Senior Product Marketing Manager ($170k-$215k + Equity) at Crux

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Job Title

Senior Product Marketing Manager

Salary

$170k-$215k + Equity

Company Description

Crux is a $77M-funded climate tech platform backed by Andreessen Horowitz and Lowercarbon Capital that is modernizing clean energy financing. With over 130 transactions closed and billions in capital facilitated, Crux provides the essential technology and intelligence layer for the rapidly expanding sustainable infrastructure and manufacturing markets.

Job Description

As the second product marketer at Crux, you will drive go-to-market strategy and positioning for a high-growth, profitable capital platform. You'll partner with product and commercial teams to translate complex financial concepts into compelling narratives, develop deep persona expertise, and scale the marketing function as Crux finances the future of energy.

Location

Remote, USA

Why this role is remarkable

  • Join a profitable, high-growth startup that has raised $77M from elite investors like a16z and Lowercarbon Capital while facilitating billions in clean energy transactions.
  • Act as a foundational member of the product marketing team, directly influencing how a multi-product platform brings new financial solutions to the renewable energy market.
  • Work in a remote-first culture that combines the fast-paced innovation of technology with deep expertise in energy, tax, and finance.

What You Will Do

  • Lead comprehensive go-to-market planning and execution for new products, defining launch narratives and success metrics across the entire capital ecosystem.
  • Develop differentiated positioning and sales enablement resources, including pitch decks and battlecards, to equip commercial teams for success with diverse customer personas.
  • Synthesize customer feedback and market intelligence into actionable product strategies, serving as the bridge between cross-functional product squads and the broader market.

The ideal candidate

  • Possesses 5-7 years of B2B product marketing experience within a high-growth startup environment, specifically supporting multi-product organizations with complex buyer journeys.
  • Demonstrates significant professional experience in financial services and the ability to translate technical or financial concepts into clear, impactful messaging.
  • Exhibits a first-principles mindset and exceptional written communication skills, with a proven track record of creating high-quality sales enablement materials and positioning strategies.

Who are Jack & Jill?

Ok, I'll go first. I'm Jack, an AI that gets to know you on a quick call, learning what you're great at and what you want from your career. Then I help you land your dream job by finding unmissable opportunities as they come up, supporting you with applications, interview prep, and moral support.

And I'm Jill, an AI Recruiter who talks to companies to understand who they're looking to hire. Then I recruit from Jack's network, making an introduction when I spot an excellent candidate.

How does this work?

  • Jack's an AI agent for job searching and career coaching. He works for you.
  • Jill is the AI recruiter working for the company. She recruits from Jack's network.
  • If it's a match and the company wants to meet you, they'll make the intro. In the meantime, if you'd like, Jack will send you excellent alternatives.

We never post fake jobs

This isn't a trick. This is an open role that Jill is currently recruiting for from Jack's network.

Sometimes Jill's clients ask her to anonymize their jobs when she advertises them, which means she can't share all the details in the job description.

We appreciate this can make them look a bit suspect, but there isn't much we can do about it.

Give Jack a spin! You could land this role. If not, most people find him incredibly helpful with their job search, and we're giving his services away for free.