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Marketing Manager – B2C Growth | EV Charging


Location: London (2–3 days per week in office)

Package: Salary up to £50k + equity


About the Company

This award-winning EV Charging scale-up is helping solve one of the biggest challenges in the EV revolution, how to make electric vehicle charging simpler, smarter, and more accessible.

Backed by leading investors and the company has quickly established itself as a market disruptor in the EV infrastructure space. Its innovative technology is already transforming communities across the UK and now it’s entering a high-growth phase to expand nationally and into Europe.


The Opportunity

They're looking for a B2C-focused Growth Marketer who can take ownership of the brand and drive customer growth. This is a hands-on role with huge creative freedom, you’ll build campaigns that get people talking, drive adoption, and turn users into passionate advocates.


You’ll shape the company’s voice across every touchpoint: from social and digital to partnerships and PR and use performance data to optimise and scale what works. This is a rare opportunity to help define the marketing playbook for one of the UK’s most exciting sustainability brands.


What You’ll Do

  • Build and execute a B2C growth marketing strategy that drives awareness, engagement, and conversion across the UK and beyond.
  • Lead full-funnel campaigns across paid, owned, and earned channels, using content, social, influencers, and digital performance marketing to grow the customer base.
  • Own the brand narrative: develop bold creative, compelling storytelling, and authentic sustainability messaging that connects emotionally with consumers.
  • Grow and nurture an active online community of EV drivers, homeowners, and advocates turning engagement into measurable growth.
  • Collaborate with sales and partnerships to create joint campaigns that amplify reach through energy, fleet, and local authority partners.
  • Use analytics, testing, and attribution to continuously refine campaigns and maximise ROI.
  • Manage the marketing budget, external agencies, and creative freelancers with a focus on impact, speed, and scalability.


About You

  • Experience in B2C growth marketing, ideally in consumer tech, cleantech, or sustainability sectors.
  • Proven success in driving customer acquisition and community growth through creative, data-driven marketing.
  • Exceptional copywriting and content creation skills, you know how to turn technical innovation into inspiring, relatable stories.
  • Strong grasp of digital channels, paid social, SEO, email, content marketing, and conversion optimisation.
  • Comfortable working in a fast-moving, scale-up environment with the confidence to experiment, measure, and iterate quickly.
  • Passionate about sustainability, innovation, and accelerating the shift to electric mobility.


What’s on Offer

  • Competitive salary + equity / share options
  • Hybrid working 2–3 days per week in London office
  • A chance to shape the brand story of one of the UK’s most exciting EV and climate-tech companies on a mission to drive real-world impact.