Junior Product Marketing Specialist

Organization icon

Climateware

Location icon

Ümraniye, Turkey

Apply now

We are on a mission to leverage cutting-edge tech to address the most pressing climate change challenges of our time.


We believe in the power of innovation, collaboration, and urgency to create sustainable solutions for a better tomorrow.


Are you eager to launch your marketing career at the intersection of AI, SaaS, and sustainability? Climateware is seeking a Junior Product Marketing Specialist to help communicate the value of our climate-focused software through engaging content, strategic messaging, and seamless go-to-market execution.


The key duties of the successful candidate are:

As a Junior Product Marketing Specialist, you’ll support initiatives that drive product understanding, adoption, and advocacy. You’ll work across teams to bring clarity, creativity, and consistency to every customer touchpoint.


You will:

  • Craft and maintain high-impact content including landing pages, help center articles, and product feature announcements to support user education and engagement,
  • Contribute to product launches by developing detailed campaign briefs, coordinating go-to-market checklists, and building targeted email sequences that drive adoption,
  • Collaborate with Product Managers to distill technical features into clear, benefit-oriented messaging that resonates with users and aligns with customer needs,
  • Design and deliver enablement materials such as sales decks, one-pagers, and use case narratives to empower internal teams and partners,
  • Create and optimize product content across web CMS platforms, social media channels, and email marketing tools to ensure consistency and accuracy,
  • Track and analyze competitor messaging to identify trends, gaps, and positioning opportunities that enhance our market differentiation,
  • Gather and apply frontline feedback from Sales and Customer Success to refine messaging, improve content usability, and address customer pain points more effectively.


You’ll work closely with:

  • Product Managers – to articulate feature value and user benefits,
  • Design Team – to align messaging with visuals for campaigns and content assets,
  • Sales & Customer Success – to uncover customer pain points, feedback, and success stories,
  • Web & Development Teams – to implement updates and enhancements to product-related content,
  • Product Owners – to ensure accurate, timely messaging aligned with feature functionality.


This role offers hands-on growth in:

  • SaaS product marketing and lifecycle-based messaging,
  • Go-to-market planning and campaign coordination,
  • ESG communication best practices and climate tech literacy,
  • Cross-functional collaboration across Product, Sales, Design, and Engineering.


You’ll be set on a clear path to grow into roles such as Product Marketing Manager or specialize in areas like digital marketing, growth marketing, partner enablement, or brand strategy.


The requirements for the successful candidate are:

  • A Bachelor’s Degree in Marketing, Communications, Business, or a related field,
  • Strong written communication skills with a clear, concise, and engaging style,
  • Ability to tailor messaging for different audiences and customer segments,
  • Interest in climate tech, ESG trends, and sustainability communications,
  • A collaborative mindset with experience or comfort working cross-functionally,
  • Basic proficiency in tools such as AI tools (ChatGPT, Claude, Gemini), Figma, Hubspot, Mailchimp, Google Analytics, and web CMS platforms like Webflow or Wordpress,
  • Familiarity with go-to-market processes, content strategy, or SaaS marketing principles,
  • Comfort navigating platforms like Confluence and Jira,
  • Strong organizational skills with the ability to prioritize and manage multiple projects,
  • A growth mindset and eagerness to learn new tools, trends, and marketing strategies.


Benefits

At Climateware, we value our team and offer benefits to support well-being and work-life balance:

  • Hybrid work option,
  • Daily meal allowance,
  • Monthly Hybrid Package support (covers internet, Apple Music, or Spotify),
  • Birthday allowance,
  • Complementary health insurance,
  • Additional 5 days of leave for non-smoking employees,
  • One extra day off on your birthday,
  • Shuttle service available from selected locations.

 

Why join Climateware?

At Climateware, we provide a welcoming and inclusive workplace that fosters creativity and forward-thinking. We celebrate the diversity of our workforce and recognize that our employees are our most valuable asset.


If you are interested in being a part of our mission, we encourage you to apply and join our team at Climateware. We look forward to hearing from you - apply today!


Applicants with suitable qualifications are kindly invited to apply through LinkedIn. All applications will be acknowledged and treated confidentially.

Candidates who will be invited to job interviews will be contacted primarily via phone.