Volunteer: Graphic Designer Needed to Refine Brand Identity
This is a volunteer opportunity provided by Taproot Foundation, a nonprofit creating social change through pro bono connections.
We are looking for a graphic designer to help refine our baseline brand identity and create a brand identity 'map' that can help facilitate cohesion between core brand identity and offshoot brands. We have developed some brand identity assets but need support in refining and finalizing a cohesive color palette and official typefaces to anchor our core brand identity, and forthcoming brand materials.
As we prepare to launch our organization, a cohesive brand identity will ensure we present a strong, professional image from day one. Your design expertise will play an essential role in helping us put our best foot forward and clearly communicate who we are.
We'll begin with an introductory call to refine our brand direction and discuss the scope of offshoot brand identities coming online. I will share our existing assets and reference materials to guide the creative process.
Climate House US ("Climate House") Mission: Climate House is a creative think tank using the arts to illustrate actionable pathways forward—and bring them to life. Our Mythos Embodied Climate: Climate change is not the abstract, technical issue it’s often framed to be–but a universal, ambient one experienced through our bodies and daily lives. CH communicates using universal sensory language, to reintegrate our understanding of climate change as real in the felt sense, and as a core defining issue shaping everything around us. Universal Sensory Language: By speaking this universal language of the senses, we can communicate in a language everyone speaks and understands. This helps reframe climate as an everyone issue–providing an opportunity for the general public to reclaim their agency in understanding it and engaging with its solutions creatively, collaboratively, and meaningfully. Culture-First: Culture is the fabric of daily life. CH uses a broad suite of cultural tools to meet people where they are, designing programming that is audience-tailored and culture-first, recognizing this as the carrier oil for engaging with more complex topics. Show-not-tell: Because seeing is believing, we design programs that show, not tell. All of our programs are seared with a blueprint, grounding solutions on the experiential plane, allowing our audience to feel solutions that are so actionable, they can taste them.
We are looking for a graphic designer to help refine our baseline brand identity and create a brand identity 'map' that can help facilitate cohesion between core brand identity and offshoot brands. We have developed some brand identity assets but need support in refining and finalizing a cohesive color palette and official typefaces to anchor our core brand identity, and forthcoming brand materials.
As we prepare to launch our organization, a cohesive brand identity will ensure we present a strong, professional image from day one. Your design expertise will play an essential role in helping us put our best foot forward and clearly communicate who we are.
We'll begin with an introductory call to refine our brand direction and discuss the scope of offshoot brand identities coming online. I will share our existing assets and reference materials to guide the creative process.
Climate House US ("Climate House") Mission: Climate House is a creative think tank using the arts to illustrate actionable pathways forward—and bring them to life. Our Mythos Embodied Climate: Climate change is not the abstract, technical issue it’s often framed to be–but a universal, ambient one experienced through our bodies and daily lives. CH communicates using universal sensory language, to reintegrate our understanding of climate change as real in the felt sense, and as a core defining issue shaping everything around us. Universal Sensory Language: By speaking this universal language of the senses, we can communicate in a language everyone speaks and understands. This helps reframe climate as an everyone issue–providing an opportunity for the general public to reclaim their agency in understanding it and engaging with its solutions creatively, collaboratively, and meaningfully. Culture-First: Culture is the fabric of daily life. CH uses a broad suite of cultural tools to meet people where they are, designing programming that is audience-tailored and culture-first, recognizing this as the carrier oil for engaging with more complex topics. Show-not-tell: Because seeing is believing, we design programs that show, not tell. All of our programs are seared with a blueprint, grounding solutions on the experiential plane, allowing our audience to feel solutions that are so actionable, they can taste them.