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Marketing Manager

Location Houston, TX

Remote may be considered for highly qualified candidates.



About Bloomchroma Renewable

Bloomchroma Renewable is a rapidly growing renewable energy company focused on delivering high-performance solar solutions to residential, commercial, industrial, and utility-scale markets. Headquartered in Houston, Texas, we are building a world-class North American platform spanning Sales, Marketing, Operations, Supply Chain, Finance, and Customer Service.

We are seeking a highly motivated and hands-on Senior Marketing Manager to lead marketing initiatives across North America and support the company's growth strategy.

This role is ideal for a self-starter who thrives in a fast-paced startup environment, enjoys building processes from the ground up, and is passionate about renewable energy.



Position Summary

The Marketing Manager will be responsible for developing and executing integrated marketing programs that drive brand awareness, support sales growth, strengthen product positioning, and establish Bloomchroma as a trusted solar solutions provider in North America.

This position requires a balance of strategic thinking and hands-on execution. The successful candidate will work closely with Sales, Product Management, Executive Leadership, and external partners to develop impactful marketing programs that generate measurable business results.



Key Responsibilities

Brand Development & Corporate Marketing

  • Develop and execute marketing strategies to increase brand awareness and market visibility across North America.
  • Establish and maintain consistent brand messaging across all customer-facing channels.
  • Create and manage corporate presentations, brochures, product literature, case studies, and promotional materials.
  • Support public relations, media outreach, and corporate communications activities.
  • Manage company social media presence, including LinkedIn and industry platforms.



Product Marketing & Commercial Communications

  • Partner closely with Product Management and Sales teams to develop product positioning, value propositions, and customer-focused messaging.
  • Create product feature and benefit content that effectively communicates product value to customers and channel partners.
  • Develop sales enablement materials including product presentations, competitive analyses, customer-facing collateral, and product communication tools.
  • Support new product launches and go-to-market initiatives.
  • Ensure consistent product messaging across all marketing and sales channels.



Sales Training & Sales Enablement

  • Develop and maintain product training materials for the sales organization.
  • Create training content to support customer meetings, product presentations, and key account discussions.
  • Collaborate with Product Management and Sales leadership to deliver product communication and training programs.
  • Support sales teams with tools, resources, and content that improve customer engagement and sales effectiveness.
  • Assist in onboarding and educating new sales team members on product offerings and market positioning.



Digital Marketing & Lead Generation

  • Manage company website content, updates, and optimization efforts.
  • Execute digital marketing campaigns to support brand awareness and lead generation objectives.
  • Monitor website traffic, campaign performance, and lead generation effectiveness.
  • Develop content marketing initiatives including newsletters, blogs, customer success stories, and thought leadership content.
  • Identify and implement marketing programs that support pipeline development and business growth.



Trade Shows, Events & Industry Engagement

  • Lead planning and execution of industry events, conferences, trade shows, and customer engagement activities.
  • Manage participation in major renewable energy events including RE+, Intersolar, and other industry exhibitions.
  • Coordinate event logistics, booth design, promotional materials, customer invitations, and post-event follow-up activities.
  • Measure event ROI and recommend improvements for future participation.



Marketing Planning & Budget Management

  • Build and maintain the annual marketing calendar aligned with company business objectives and growth strategies.
  • Develop annual marketing plans and budgets based on company business goals.
  • Manage marketing expenditures and ensure effective allocation of resources.
  • Track and report marketing performance metrics, campaign effectiveness, and return on investment.
  • Provide regular updates and recommendations to executive leadership.



Market Intelligence & Competitive Analysis

  • Monitor market trends, customer needs, competitor activities, and industry developments.
  • Conduct competitive analysis and provide actionable market insights to leadership.
  • Support strategic planning efforts through market research and customer feedback analysis.
  • Identify opportunities to strengthen Bloomchroma's market position and customer engagement.



Qualifications

  • Bachelor's degree in Marketing, Business, Communications, Engineering, or a related field.
  • 5+ years of B2B marketing experience.
  • 3+ years of experience in renewable energy, solar, energy storage, electrical equipment, power systems, or related industries.
  • Demonstrated experience supporting sales organizations through marketing programs and sales enablement initiatives.
  • Experience developing product marketing materials and training content.
  • Strong project management and organizational skills.
  • Excellent written, verbal, and presentation skills.
  • Ability to work independently and thrive in a fast-paced startup environment.
  • Willingness to travel for customer meetings, industry events, and trade shows.
  • Experience within the solar PV industry.
  • Experience supporting residential, commercial, industrial, or utility-scale solar markets.
  • Experience with trade shows such as RE+, Intersolar, SPI, or related industry events.
  • Familiarity with CRM and marketing automation platforms such as Salesforce or HubSpot.
  • Experience managing marketing budgets and annual planning processes.



What We Offer

  • Opportunity to join a rapidly growing renewable energy company.
  • Direct exposure to executive leadership and strategic decision-making.
  • Significant ownership and autonomy.
  • Opportunity to build and scale the North American marketing function from the ground up.
  • Competitive compensation package including performance-based incentives.
  • Career growth opportunities in a high-growth organization.

Reporting Structure

This position reports directly to executive leadership and works closely with Sales, Product Management, Operations, and Customer Service teams across North America.



Compensation & Benefits

Competitive compensation package including:

· Base Salary

· Performance Bonus Eligibility

· Monthly Phone allowance

· Monthly Car allowance

· Monthly Lunch allowance

· Medical, Dental, Vision

· Paid Time Off and Company Holidays

· 401(k)

· Career Growth Opportunities

Compensation will be commensurate with experience and qualifications.



Equal Opportunity Employer

Bloomchroma Renewable Corp. is an Equal Opportunity Employer committed to fostering a diverse and inclusive workplace. We consider all qualified applicants without regard to race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity, or any other protected status under applicable law. Bloomchroma Renewable Copr. is committed to providing reasonable accommodations for qualified individuals with disabilities throughout the hiring process and during employment in accordance with applicable federal and state laws.